Fractional COO for founder-led SaaS, technology, and service businesses

I rebuild the operating systembehind growing companies.

For businesses where sales has outrun delivery, the CEO is still carrying too many decisions, and the numbers arrive too late. I make capacity, margin, and ownership visible, establish the operating rhythm, and build the workflows the team can keep running.

  • As CEO: £600k to £12m turnover
  • As CEO: 300 to 7,000 customers
  • As COO: company rebuilt in 90 days
  • Enterprise AI: content costs cut by up to 80%

When to bring me in

The point where I step in.

Too many decisions still depend on the CEO.

Priorities, exceptions, and follow-through keep returning to one person because ownership below the founder is not yet strong enough.

Sales has moved faster than delivery.

Promises, scope, capacity, and margin have drifted apart. Revenue is growing, but the work behind it is becoming harder to control.

The numbers arrive after the decision.

Leadership is piecing together status from meetings and spreadsheets instead of seeing capacity, margin, commitments, and risk in one place.

AI has produced demos, not operating leverage.

Tools have been tested, but no one owns the workflow, the controls, or adoption. The manual work remains.

What I put in place

A company the leadership team can see and run.

One operating view

Pipeline, customer commitments, delivery capacity, margin, risk, and decisions brought into the same line of sight.

A weekly decision rhythm

A focused cadence that surfaces exceptions early, assigns decisions, and follows them through without adding meeting theatre.

Clear owners and handoffs

Defined accountabilities, decision rights, workflows, and measures so work moves without returning to the founder.

AI workflows in use

Practical tools built into reporting, research, content operations, triage, or delivery, with controls and a team that can run them.

Track record

Board-level ownership. Hands-on delivery.

CEO · subscription SaaS

Need4Feed

£600k to £12m turnover. 300 to 7,000 customers.

Led the commercial and operating change over two years while carrying a personal £600k quarterly sales target.

COO · MedTech

Listen Léon

The company rebuilt in 90 days.

Audited and rebuilt technology, product, sales, customer success, and team, while helping sell enterprise services before the platform was built.

Founder & CEO · enterprise AI

Cntent

Clients across three continents. Content costs cut by up to 80%.

Built the CASi multi-agent engine, dashboard, and production pipelines as well as leading the business.

Chief of Staff · SaaS

Zirch

Operating across a 215-person company.

Worked between the C-suite and organisation to overhaul structure, product development, and global technology management.

90-day operating reset

For a company where growth has exposed a cross-functional operating constraint that will not be solved by another isolated project.

Fractional COO

For a CEO who needs senior operating ownership now without rushing a permanent executive appointment.

AI workflow build

For one operational process where repeated manual work, delay, or inconsistency should be removed.

Describe the problem

Notes

Notes from the work.

Read notes

Contact

Tell me what is breaking.

Describe what is happening and what it is getting in the way of. I will reply personally and tell you whether I can help.

Your details are used only to respond to this enquiry.

Or email directly: mark@ridgeon.me

Phone: +44 (0)7787 749006

London, UK · Remote across UK, Europe, and US time zones.